Maintain your brand presence and complement your sales team with service representatives charged with delivering materials, samples and other assets that the healthcare professional would need to facilitate an Rx for a patient.
Not all brands benefit from a promotional rep engagement. The brand may be in a loss-of-exclusivity phase. Perhaps you have already convinced an HCP of the brand’s merits. Or, your brand might be highly sensitive to promotion, but the budget is lacking to support the needed promotional touchpoints. Yet, leaving these brands without representation can result in unnecessary revenue loss. We understand the potential of these situations and can partner with you to create a solution to address these brands and bring in what might otherwise be lost revenue.
Our service representatives are hired to meet your profile and fully trained within compliance standards to provide physician offices with samples, literature, reimbursement and access information, as well as co-pay cards. Their key differences from traditional promotional reps make this model very attractive for maintaining brands that might otherwise not be covered.
Our service representatives:
Are college graduates with strong customer service skills rather than a science background or previous pharmaceutical experience.
Are highly motivated on number of visits and sample drops versus sales.
Offer quick brand support in a less than two minutes engagement.
Support 20 or more brands from multiple manufacturers’ portfolios.
Service six brands in an average call, but can do as many as 10.
Make ~6,000 calls annually vs. ~1,300 annual calls for a promotional representative.
Can work in-person, virtually or a combination of the two.
Can effectively deliver strong results well into a brand’s mature phase or help drive a stronger launch at a reasonable cost.
Are you ready to reimagine health and reinvigorate your brand’s performance with customer service representatives?
