Supporting a new European division to launch brands in eight markets
CASE STUDY (EU)
Supporting a new European division to launch brands in eight markets.
The Challenge
Our client established a new division focused on oncology and immunology. They required additional headcount, expertise and capabilities to support their sales function launching brands into eight European markets.
Our Solution
50 key account managers (KAMs) were recruited across the UK, Ireland, Spain, Italy, France, Sweden, Finland and Belgium in time for launch readiness.
We developed and provided omnichannel capabilities to complement the 50 KAMs recruited. These capabilities were later extended to other divisions within the client company, ultimately providing a platform to 160 employees.
The Results
Targets have been overachieved within the immunology franchise in all markets and the team continues to perform excellently.
In addition, Inizio Engage provided direct to headcount recruitment services in Germany, recruiting for a number of in-house roles.
View more Inizio Engage insights.
Jump to a slide with the slide dots.
Globalizing & scaling a Medical Information contact center
CASE STUDY (GLOBAL) What does it take to successfully launch Medical Information at a global scale without slowing down?
Read more
AI Virtual Agents Drive Efficiency and Better MI Experiences
CASE STUDY (US) Improving MI Call Center Efficiencies and Customer Experience with AI Virtual Agents
Read more
Strengthening Public Health Engagement to Improve Vaccine Access Across the UK
CASE STUDY (UK) Discover how Inizio Engage deployed a scalable MSL team to enhance public health engagement, improve vaccine access and drive...
Read more
The talent behind the talent: Anna Frummerin
In this edition of The Talent Behind the Talent, we’re spotlighting Anna Frummerin, BD & Recruitment Lead at Inizio Engage Nordics.
Read more
Scaling Rare Disease Talent Across the Nordics to Enable Multi-Market Expansion
CASE STUDY (Nordics) discover how Inizio Engage delivered specialist life sciences talent to support rapid multi-market expansion.
Read more