Reimbursement Support Improves Conversion Rates by 33%

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Case Study (US)

The Challenge

Client was looking to improve conversion rates for a medical device product entering a crowded market, reduce prescription abandonment, and increase speed to fill.

Our Solution

Inizio Engage deployed a team of highly skilled device/reimbursement specialists, strategically aligned to high value accounts.

The Results (8 months post-launch)

33% improvement in conversion rates
20% improvement in prescription abandonment rates
19-day improvement in speed to fill

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