As a commercialization partner, Inizio Engage (formerly Ashfield Engage) has 30+ years’ experience engaging primary and specialist healthcare professionals as well as pharmacists across many therapeutic areas.
Bespoke and flexible, we tailor our approach, teams and technology to meet the needs of your asset and your audience:
We support brand promotion once disease awareness is established, building teams that align with your goals, strategy, and culture. Our teams work as an extension of your sales and marketing mix – strengthening healthcare professional relationships and complementing your other teams and activity.
Leaving a mature brand without representation can result in unnecessary revenue loss. Complement your sales team with service representatives who deliver materials, samples and other assets that healthcare professionals need to facilitate an Rx for a patient.
We partner with clients to develop the strategies and teams to best access your key accounts and achieve the uptake and formulary positioning you need for your brand portfolio.
We use data and AI to optimise HCP engagement, enabling our deployed teams to adapt, scale, and pivot. Backed by a rich ecosystem of tech partners, we build tailored solutions that align with HCP preferences across face-to-face and digital channels.
Find out more about our Recruitment Solutions.